Creating Value*

How to create value for a user

For Users:

  • Connect people.
  • Discover and learn about the world.
  • Enable self-expression.
  • Control who sees that self-expression.
  • Make it a ubiquitous experience. 

For Advertisers and Markets:

  • Provide reach.
  • Provide relevance.
  • Provide context.
  • Provide demonstrable engagement. 

*as summarized from Facebook’s S1 filing.

Notes

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